On April 14th, Sony China Professional Systems Group held the "Sony 4K Digital Cinema Projector SRX-R515DS New Product Launch Conference" at Poly Theatre in Beijing Greenland, and announced the launch of a new powerful dual-projector solution SRX- R515DS, it can bring true 4K image quality into the large theater.
Sony China Professional Systems Group is responsible for the digital cinema market business senior manager Fei Tian filled the charge, in charge of Zhu Xia, senior manager in charge of sales business Chen Dingxin, Li Qi, Baoli Film, Happy Blue Ocean, Dadi Cinema, Chen Xing Technology leadership and from Beijing and Several cinema industry customers from neighboring provinces and cities in North China participated in the presentation.
At the press conference, Senior Manager Fei Tian filled the ocean and said, “There is no need to raise doubts about the picture quality and operability of multi-camera projections. It is no different from single-projection projection systems, but the brightness has doubled!†The SRX-R515DS further improved the Sony Cinema projector product line by bringing true 4K images to every theater, from small auditoriums to big silver screens, "said Yoshihiro Ichida, "whether it is 2D or 3D video screening, viewers can enjoy The best experience for each movie, its image quality is much better than any other new light source technology, and the price is very attractive. In the coming years, it will be a very attractive one. Screen projection solution."
Chen Dingxin's senior manager introduced the positive development trend and market performance of the current Sony digital cinema projector business. Following the previous SRX-R320 dual-system system, the SRX-R515 dual system released this time undoubtedly perfected Sony again. The digital projection product line will continue to create outstanding value for cinema customers.
The SRX-R515DS combines two Sony SRX-R515 projectors with a total brightness output of up to 30,000 lumens. This dual system configuration can display 2D movies at a reference brightness level on screens up to 23.3m (white screen 14ft-L, gain 1.8), or 3D movies on a 23.7m screen (metal screen 4.5ft-L, gain 2.4).
The 4K detail of the immersive effect of the screen projected by this system, combined with realistic and rich colors, can give the audience an immersive viewing experience. The SRX-R515DS features an industry-leading average 8000:1 contrast ratio, giving the picture a full black and delicate highlight to create stunning image effects.
The 4K resolution ensures that the 4K DCP format movies sent to the cinema can be presented to the audience with the highest quality. Even 2KDCP 2K content, 3DDCP, or HD content can be automatically expanded to 4K pixel resolution even in 3D mode.
Switching between 2D and 3D projection modes is exceptionally simple and rapid, eliminating the need to change projection lenses. Different from the traditional “three-times†mode, the SRXR515DS uses a smooth, natural, and comfortable binocular projection solution. This is the consistent pursuit of the Sony Digital Cinema projection system.
The SRX-R515P digital cinema projector released several years ago uses a new array of high-pressure mercury lamp light sources. The SRX-R515 is the world’s first DCI-certified 4K digital cinema projector. It uses six high-pressure mercury lamps, which can project high-quality images in the same way as traditional light sources, while being easy to maintain and operating at a low cost. Advanced HPM (high-pressure mercury lamp) multi-bulb arrays make lamp replacements exceptionally easy, and operators do not need to receive special training or wear protective clothing to operate.
It is important that the traditional xenon lamp light source will immediately “blown†after the lamp is blown, which will result in loss of operating income, but multi-lamp array light sources can effectively prevent this problem. Even if one light bulb fails during the screening, the other light bulb can continue to be screened, but the brightness will be slightly reduced, and will not have a major impact on the viewing experience of the audience.
SRX-R515DS projector combination can be placed side by side, can also be placed up and down, so that it can be applied to a variety of projection rooms. It is extremely easy to set up and can be easily completed using the smart automatic calibration system that comes with the kit. The automatic calibration system ensures accurate picture registration. It can be used during routine maintenance to ensure that each screening is of high quality.
In the SRXR515DS projection system released today, the XCT-S10 server and the XCT-M10 Integrated Media Module (IMB) are also standard, which can support Dolby Surround sound and create an immersive sound experience for the audience. At the press conference, Sony played a number of 4K movies and promotional videos for the guests. Different colors changed to further explain the Sony SRX-R515DS dual-system.
After the meeting, Senior Manager Fei Tianhong, Director Zhu Xia, and General Manager of Poly Film Technology Center Lvzhi accepted an interview from “Modern Film Technology†and “China Film News†to read and explain from the policy of improving the quality of cinema screenings. 4K popularity trend, from the historical cooperation between Poly-Sony and Sony to Sony's future market strategy has carried out a comprehensive analysis. More exciting content, so stay tuned for follow-up reports.
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