The recalled LED lights are sold in the United States from April to May and are priced at approximately $70. The number of recalled goods was about 2,300. The reason for the recall is that the wall-type charging plug is easy to fall, posing a fire hazard. As of now, REI has not received any incident reports.
It is not the first time that foreign markets have recalled LED lighting products in China. It can also be seen that China's LED lighting products still need to continue to improve quality in order to occupy a place in the international market.
With the continuous expansion of the LED lighting market, many manufacturers have started price wars in order to seize the market, which brings about the control of product cost and the decline of product quality.
Many foreign markets have strengthened the certification and supervision of lighting products. Europe, the United States, Mexico and other countries and regions have increased market access. The European Commission's Production Design Directives and Regulations Committee discussed the regulations for directional lights and all LED lights and related equipment, and added the relevant ErP directive. The US LED lighting TBT notification council has also begun to review the recently released TBT notification of the LED lamp test program in the United States, involving LED lamp lumen output, input power and relative spectral distribution. From May 5th, the mandatory standards for LED lamps revised by the Mexican economic department came into effect.
Although China's LED products have always had advantages in terms of price, they are still inferior in terms of product quality, which has also led to the weak competitiveness of China's LED lighting products in the international market, while the foreign market has raised the threshold and once again made China's LEDs. Enterprise export products are affected.
Domestic enterprises are paying too much attention to immediate interests when they seize the market. They are eager to occupy the market by lowering prices. As a result of ensuring profits, product costs are falling and product quality is declining. This is not only difficult to stand in for long-term competition, but also leads to a vicious circle that affects the whole. The development of the LED industry.
LED companies not only need to improve production technology, improve production efficiency to reduce costs and gain profits, but also increase the technical content, enhance product value, and shift product competition from the price battlefield to achieve more comprehensive and longer-term development. The fierce competition has a favorable position; the core strategy of the company must be to return to the brand value, firmly grasp the bottom line of quality, and seek management and quality improvement in the long-term competition, let the products in the domestic and international markets. Take a place on the top.
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