Thousand yuan TV market is very deep, consumers need long snacks before buying

For smart TVs, it has always been the center of the living room. Almost every household has a TV. In the past two years, Internet TV has risen and more brands have joined. There are more and more features of smart TVs, but the price is gradually reduced and the competition is fierce. Many television manufacturers will use some holiday offers to stimulate consumption, such as music as 919 music fans, 414 hardware free day and dual 11 and double There is a high level of discounts, such as 12, and now ushered in 618, and the European Cup has also come for four years, June is destined to be a busy month for color TV manufacturers. In order to attract consumers, major manufacturers have played 4K, curved surfaces, ultra-thin, HDR, and various “black technologies”. Manufacturers have worked hard all over the world to learn the hard way; brand, price, technology, content, and after sales. Consumers need to carefully select, select the best, and choose the best color TV products for them.


According to the daily sales list released by JD.com, it is not the traditional smart TVs, Hisense, Skyworth, nor Samsung and LG. They are the Internet brands that have just entered the color TV market for three years. In fact, this result is not unexpected. LeTV, as a representative of Internet brands, has indeed shaken the original very stable TV market since its entry into the market in 2013 through its “ecological” play. LeTV and Xiaomi were among the first companies to enter the Internet television industry. Afterwards, the emerging Internet TVs, such as popular, storm, and micro-whales, also entered the battle. The traditional brands also created their own Internet sub-brands such as Skyworth's Cool Open and Hisense's VIDAA. With the involvement of the Internet industry, color TV industry has also ushered in a new impact and change, whether it is marketing, product performance, channel layout or sales model, in recent years the development of color TV industry has gradually brought the Internet "taste."
And LeTV can get the first position because of the ecological model. The original content is more abundant, especially sports is a primary resource. In addition, the ecological model brings hardware into the era of negative profits. In terms of cost performance, LeTV is the current price. The most affordable smart TV, rich content and low price is LeTV's biggest advantage, which is the main reason that LeTV can rank first in smart TV. With the gradual expansion of the Internet TV market, consumers’ preference for Internet TV products has also increased. Internet TV is developing rapidly along the trend of smart TVs. Its advantages in software development have made watching television more interesting and more people have returned to the living room screen. Of course, smart TV, which has been fully proven in the mobile phone market, has also shaken the bottom line of the entire color TV market. The data from the research organization Yikang showed that the average price of the online market in February 2016 was 2,344 yuan. The average price under the line also dropped to 3,076 yuan, which is the lowest in recent years.

During the 618 promotion period, Internet brands once again set off a new round of price competition, and they can purchase TVs with a size of more than 40 per thousand for a thousand dollars or less. Storms, micro-whales, and still-looking models each offer 999 yuan new buying prices, reminiscent of TV shopping. Frequent remarks "You can't afford to lose 999 yuan, you can't buy it, as long as 999!!" The temptation for such a price is indeed very high, but behind the fierce competition is this really a benefit for our consumers?


Last month, Storm TV launched a 40-inch TV 40X version of the police, the product is priced at 999 yuan, in terms of hardware configuration, using Innolux 1080P screen, dual-core Cotex-A7 processor, 1G memory + 8G flash memory, in general relative The price of 999 yuan is still passable, but from the perspective of consumers after use, 999 yuan 40X there are many areas that need improvement. On JD.com platform, users who purchased Storm 40X generally feedback merchants' delivery speed too slowly. They basically have to wait one month to receive the goods. The eager person can only choose to return the goods. Some patience receive TV friends. The evaluation of the 40X product is also mixed, and praised people will think that value for money, but there are also many buyers mentioned poor display, system card, accessories without texture and other negative evaluation.


In fact, as an Internet brand, LeTV, which has rich experience, also adopts a “low-cost” strategy. However, LeTV, relying on its own ecological model, can earn profits through user operations and content charges, which are hardware products. Provides ample price space. Let's take the X40S and X43S introduced at 40-43 inches. Let's use the Mstar 6A928 processor, 2GB of operating memory and 8GB of high-speed flash memory, and the EUI5.5 TV version. Pricing is 1399 yuan and 1599 yuan, plus 618 during the music as "buy members, send hardware" promotions, it is still more cost-effective.

The domestic color TV industry has been quiet for a long time. The long-term tug-of-war of traditional TV brand competition and the monotonization of TV broadcast content have caused the entire industry to stop. The rapid rise of emerging Internet brands with music as the head has injected new vitality into the TV industry. , to refocus the user's attention back to the big screen. Internet brands have their inherent advantages. Compared with traditional TV brands, they have more open market ideas. Marketing through online networks has become the key to the layout of Internet TV brands, but if this advantage is changed, As a result of low-cost promotions and low-end products, it is difficult to guarantee the quality of life for consumers and the demand for high-end products. It is difficult to establish a foothold in the industry for a long time. With the user as the core, the competition in the industry will shift from price warfare and concept warfare to real value warfare, platform warfare, and ecological warfare. For smart TVs, only good products, good services, and good experiences can win the war. LeTV can only achieve such achievements without its innovation, ecological model and high quality.

There are good hardware and display effects, of course, with a rich content resources, the combination of software and hardware can play the greatest value of a TV. In terms of content, it is recommended to install a sofa butler - the sofa butler is a third-party app store designed specifically for smart TVs, Android box users, carefully providing television, box users with high-quality television exclusive version of the application, including with live Or on-demand video and audio and video software, various types of recreational competitive video game software and daily office entertainment management system management tools. click to download


Peel Mask PCB 

Peel able masks are used in order to protect selected solder holes against plugging during mass soldering or to protect carbon elements and gold plated contacts during mass soldering.  Peel able masks are screen printed.


Requirements

• The peelable mask must adhere sufficiently well to the PCB so that it does not peel off when handled correctly.
• It must be able to endure a two to three time soldering process without peeling off, but must remain detachable.
•After soldering of the PCB, the peelable mask must be able to be detached – preferably in one piece. In case of metallized holes, no mask 
   residue must be left in the drill holes or on the surface of the PCB. In the case of non-metallized drill holes, however a certain amount of residue 
   can remain.
• The peelable mask must be able to resist conventional solvents such as chlorinated and fluorinated hydrocarbons, isopropanol, conventional 
   fluxes and similar.
• Particular requirements: The roughness U of the edge of the mask can be 0,5 mm from the tip to the base (left figure 
   below). 

Peelable Solder Mask

Peel Mask Board,Green Peel Mask Board,Quick Turn Peel Mask Board,Mask Board

Storm Circuit Technology Ltd , https://www.stormpcb.com