According to Bloomberg, Jeong Jin-Haeng, General Manager of Hyundai Motors, participated in the seminar of Seoul Minister of Industry, Trade and Resources, Zhou Henghuan, and CEO of the car company in Seoul yesterday. Zheng Zhenxing said that Hyundai has a common direction with Google in certain businesses and the two companies may cooperate.
In recent years, South Korea’s largest auto company has been looking for external expertise to maintain its competitiveness, so it’s not difficult to understand how it’s to negotiate with Google. Hwang, deputy general manager of Hyundai’s automotive information technology development department, said that with the increasing complexity of automotive systems, modern technology cannot handle everything. In some areas, it is necessary to cooperate with partners in order to shorten and bridge the gap.
Hyundai has been very active in adopting Apple's CarPlay, Google's Android Auto, and Baidu's CarLife software, allowing iPhone and Android phones to integrate with the car's dashboard.
Ko Tae Bong, senior auto analyst at Hi Investment & Securities Co., said:
Modern cars have lagged behind Mercedes, GM, Ford and other traditional car manufacturers in driverless cars. Modern cars have no choice but to cooperate with technology companies such as Google, which is the prerequisite for their survival in the near future.
Just yesterday, Ford announced that it plans to develop fully automated autonomous vehicles without steering wheels and pedals by 2021. Lei Fengwang (searching for the "Lei Feng Net" public number concerned) also reported the news for the first time. To this end, Ford successively invested in laser radar manufacturer Velodyne; acquired Israeli computer vision and machine learning technology company SAIPS; signed an exclusive licensing agreement with “virtual retina†technology company Nirenberg Neuroscience; and invested in 3D map technology company Civil Maps.
Modern cars are relatively more cautious in their unmanned movements, but there is no shortage of trying. Inspired by DeepMind's AlphaGo, Hwang's goal is to develop an AlphaGo driving system that automatically navigates the road and provides intelligent services. Sources said that for the development of the autopilot system, Hyundai seems to want Google to participate. Any potential cooperation between Hyundai Motor and Google may require the promotion of John Krafcik. Kravsick served as CEO of a modern American company and joined Google in 2015, responsible for the latter's self-driving car project.
According to outside analysis, in recent years, modern attitude towards new cooperation has been relatively closed, and it has been avoiding the construction of joint ventures or alliances to produce high-cost, low-volume electric vehicles and sports cars. Now Hyundai Motors is actively ridding itself of the strategy of going it alone and adopting a more open attitude towards technology companies such as Google and Cisco to ensure that it can obtain sufficient technical resources to catch up with other competitors.
Recommended reading
Old School Ford's New Adventure: Become a Technology Company
Why Porsche, who once said NO about autopilot, now opens the door to autopilot?
The 8-inch tablet will have a big impact on the 7-inch and 10-inch tablet market. Because the portability of an 8-inch tablet is stronger than that of a 10-inch tablet, and the usable area is larger than that of a 7-inch tablet. The most important thing is that the price is more moderate, which is much cheaper than a 10-inch tablet. It can be said that the 8-inch tablet computer has a good balance between portability and screen display area, and is more likely to be favored by the majority of users.
8 Inches Tablet Pc,Tablet Computer,8 Inch Android Tablets,8 Inch Tablet
Jingjiang Gisen Technology Co.,Ltd , https://www.jsgisentec.com