Letv Hong Kong announced the bankruptcy liquidation. The company provides Hong Kong residents with LeTV services. The independent Hong Kong LeTV Sports Announcement stated that the temporary operation is normal. It may only be a matter of time before the collapse of Le Sports in Hong Kong. It recently laid off 200 people and retired by remarketing Premier League screenings and complete World Cup rights to NOW TV. In fact, this announcement has long been a sign, or it might be better to say that it has been waiting for a long time. While Jia Yueting was listed on the “Lao Lai†list three times by the Mainland, Le Shi’s business in other markets also collapsed. LeTV Hong Kong specifically because it owes almost everyone's money and can not afford to go on, owed to the copyright owner, owes advertising companies, owing to newspapers to put advertising costs, and even owes public company company site fees and service fees ... ... Because LeTV’s business in Hong Kong is targeted only at Hong Kong people, the press conference they owed money did not notify the domestic media. However, LeTV’s conference in Hong Kong invited many domestic reporters including myself to announce that it has captured the Premier League copyright of the sports copyright market in Hong Kong. So, let's say where LeTV owes money to suppliers. I think at least part of it costs us to a Hong Kong ticket, hotel, and staffer on a genuine Manchester United jersey. Spread OTT to Hong Kong market LeTV Hong Kong, which launched LeTV products in Hong Kong, was considered by the local media as a challenge to the long-term television industry. However, it is too early to look back at these assertions. However, LeTV did bring a new idea to Hong Kong. Although the Pathfinder does not always have to be the last one to survive, television operators in Hong Kong do realize the crisis brought about by legitimate or non-genuine OTT products (Set Top Boxes). Shortly after the Hong Kong Legislative Council, it began to debate the amendment of the Copyright Ordinance. The new problem that OTT brings is that, for physical copies that do not involve pirated DVDs, piracy on the Internet or through streaming media may have difficulties in obtaining evidence. The new amendment will examine how to manage these new situations but abortion because the Legislative Council failed to reach an agreement. As the genuine OTT product, LeTV Box has a great effect on the initiation and arousal of the industry. At the same time, this has also prompted local traditional television media to make innovations in the way they sell. After the death of ATV, it became the wireless network of Hong Kong's longest-lived TV station. It was only in the last two years since the company entered LeTV that it turned off its profitable "wireless TV network" and integrated resources to launch a new cross-platform OTT service "MyTV Super", and NOW TV launched Fox+ new services, etc. They all support viewing and synchronizing progress across televisions, computers, tablets, and mobile phones. Until the 50th anniversary of the establishment of Taiwan, wireless began to regulate the overseas copyright market, launch genuine TVB Anywhere and crack down on overseas piracy. English Premier League copyright wars go bust and decline Say the other side. At present, the business of Hong Kong LeTV Sports is basically the same as acting for the Premier League copyright. It can survive and thanks to the Premiership. In the Mainland, Premier League events hosted by Le Sports have been suspended due to arrears. However, as of now, Hong Kong people still watch the Premier League game through NOW resale by LeTV Sports. For example, in the ViuTV news program, they cited the Premier League footage. However, because they have not succeeded completely, the watermark of LeTV Sports must be added to the video. Why did you say that Le Sporting won the Premier League in Hong Kong when it was a landmark in Hong Kong? Twenty years ago, Cable TV got the Premier League and put a lot of money into operation. The rolling broadcast gave birth to Hong Kong's Premier League culture. The cable has trained a large number of professional football commentators. Their reputation in the Cantonese-speaking Chinese region is fully comparable to that of Huang Jianxiang and other mainland names. The cable can be said to be also Premier League, defeat also Premier League. PCCW’s NOW TV beat more cable to win three years of Premier League hosting rights and made the cable avalanche lose its appeal to subscribers. In March and April of this year, cable TV should have ushered in the free channel “Magic TVâ€, but it was almost finished. Long-term financial support of the property tycoon Wharf saw the cable annual loss, no longer continue to save money, and once came to ATV following the cable to close down. In the end, the rescue of the cable is still the “ATV†– the eternity Asia controlled by the Qiu Degen family, who once entered the ATV, has helped the cable to get rid of the air suspension crisis. Therefore, it needs to turn to news and finance, and basically bid farewell to the competition for sports copyright. . It took me a while to reflect on how much sports LeTV has had in the Hong Kong market. In 2015, Le Sport’s bid for three years of Premier League broadcast rights was rumored to be US$400 million, which doubled from the 200 million U.S. dollars in the three years before NOW, and it made local operators unreliable. Even though LeTV Sports is withdrawing from Hong Kong, there are Ali Sports and Netflix, which are completely good opponents. I am afraid that Hong Kong's local three major stations will stay far away and easily avoid touching the copyright of the contest (except for the Olympics?). The copyright issue has become a major impediment to the Hong Kong audience's participation in the global sports events. Because of the lack of copyright, it may be seen in sports news that some mainland games will not be broadcast at all. For example, wireless news will broadcast the "Australia Football League." Also, the Hong Kong Football League's "Hong Kong Super League" unexpectedly ushered in a period of development opportunities because of the more attractive competition. Let's burn money is not the way to business LeTV, as a genuine OTT product, has a very significant role in educating the Hong Kong market. However, its bankruptcy also shows that OTT is not doing charity. Its previous low price just shifted the cost of copyright from consumers to the mainland listing system and spent the hard-earned money of mainland investors. Mainland companies such as LeTV and Ali managed the entertainment of Hong Kong men. TVB and Tencent, iQiyi, etc. have successively co-produced TV dramas. The two places broadcast simultaneously. They also introduced Mainland drama series, which can be said to have produced the tears of Hong Kong women. It is evident to Hong Kong people that they feel the power of the Mainland to burn money in Hong Kong. There are already many mainland Internet companies operating in Hong Kong, and not all of them are money-laden. There are two companies that have given me deep impressions: Suning and Huawei. Suning is a very localized electrical appliance store in Hong Kong. The operation is extremely grounded, and the image of “Suning Male†is deeply rooted in people’s hearts. As for Huawei, the company itself is regarded as a symbol of "powerful country" by Hong Kong people, but Huawei's mobile phone has a reputation in Hong Kong. Because Huawei’s mobile phone has its own social media operations in Hong Kong; to appeal to Hong Kong viewers, Huawei even deliberately purchased the broadcast right of Cao Xingru’s first game in the beginning of the year. Cao Xingru is a boxing player trained in Hong Kong and is a world boxing council superfly. The Asian Intercontinental Champion of the scale is known as the "magical kid." In the future, if mainland enterprises want to enter Hong Kong, they may be more accepted by Hong Kong people and closer to success. They are always fine-tuning operations and gradually investing in the soft power of Hong Kong people. Like LeTV, it is not sustainable for companies that do not necessarily have more money.