The traditional lighting industry contrarian breaks out the odds of geometry?

Whether it is the hot in the first half of the year or the current low tide, it is undeniable that the LED lighting industry has become a hot topic in the industry. In the face of people's increasing concern for the LED industry, how traditional lighting companies should behave themselves and whether there is a possibility of alternative ways? Le Bai for Xiaobian believes that in the current market environment, the traditional lighting industry opportunities still exist.

In the past year or so, the topic of LED has been "chaotically" heatedly talked about. The state has given policy support, local governments at all levels have introduced various preferential measures, and the concept of "green living" has been widely spread... ... On the surface, it seems that the traditional lighting market has been replaced by LEDs. However, according to the music 100 for Xiao Bian observation, LED industry to fully replace the traditional lighting there is still a long way to go.

First of all, LED technology is immature. LED technology is a high and new technology. Although Japan, Europe and the United States and Taiwan in China have made breakthroughs in their research, it is also in the laboratory. In addition, the lighting giants of various countries are still waiting to see or just try to be careful. Not long ago, the LED street lamp in Penang, Malaysia, was put on hold due to technical and cost issues. LED street lamps installed in some areas of China have experienced problems such as high frequency of maintenance and replacement, and insufficient total luminous flux. The online debate on whether LED light sources are harmful to the eyes has not been discussed yet. Conclusion and so on. It must be said that LED technology needs further development and improvement.

Second, the price of rare earths affects the development of the industry. Rare earth is an important raw material for manufacturing LED lighting products. Although according to Baichuan information and data show that after the National Day, the rare earth prices have rebounded before the holiday again weakened. However, the price trend of rare earth futures is still unpredictable, coupled with the fact that rare earths are non-renewable resources and cannot be recycled. Therefore, the music editors believe that its impact on the development of the LED industry cannot be underestimated.

Contrary to the trend of traditional lighting to find the way with the development of human science and technology, LED technology problems, raw material problems will be resolved one by one. Therefore, although LED may gradually replace the traditional lighting process may be relatively long, but the overall trend will not be much change. China's traditional lighting industry is facing the “big trend” and how to plan ahead and find a way out for future development becomes a top priority. Le Bai for small series that can consider the following points.

The first is to do your part. The traditional lighting industry first needs to ensure that the most basic tasks, including the quality of its products, new product development, brand building, and service attitude, can be effectively implemented. No matter how complicated the external situation is, companies with excellent products, loud brands, and good service attitudes will always gain the trust of consumers.

Second, step up the upgrading of the industry. In the current situation, the traditional lighting industry needs to constantly learn new R&D technologies, new production modes and new management concepts, constantly improve the defects in the industry, and make up for deficiencies in the industry chain. Even if one day LED "trend" really comes, it will not be completely unprepared, dismal ending.

Third, traditional lighting can be considered for alternative development. For example, there is a PSA that calls for everyone to save energy and protect the environment. “The lamp is used for lighting, not for heating.” The speaker is unintentionally interested in the listener. The latter part of the sentence is not for heating. Can it be used by me?

Le Bai for Xiao Bian believes that our traditional lighting industry can also try to create a "reminiscence / nostalgic" concept, like the now popular "Rejuvenation of the Chinese goods", "Hanfu rehabilitation" in general, in-depth digging traditional lighting products With the added value, people's memories of the past are displayed in the form of products, allowing users to revisit the familiar and warm scene of “a warm light waiting for you to go home” in order to expand. The purpose of market share.

To sum up, Le Bai for Xiaobian believes that although the attention of the current LED is still not reduced, but it is still too early to completely "dominate the world", traditional lighting still has a good opportunity for development, depends on whether the various companies Can hold it.