Who hurts high prices? Shenzhen forced Huawei?

These two days, "Don't let Huawei run" spread throughout the circle of friends, the two major views in the text: Huawei's move may really make Shenzhen feel pain, Longgang District said in an official report: Longgang can not be without Huawei. 90 kilometers from Shenzhen Dongguan is opening a celebration: In 2015, Huawei Terminal (Dongguan) Co., Ltd. became the largest revenue and taxpayer in Dongguan.

Ren Zhengfei, president of Huawei, said in March this year: "Shenzhen real estate is too much, there is no large industrial land. Everyone knows the development of large industry, every company needs a certain space to develop", and the hidden worries This rumor is more credible.

On May 23, Huawei officially responded to the rumors of “moving away from Shenzhen”, saying that Huawei had never planned to move its headquarters away from Shenzhen. The rumors were not true. Some media reports that Huawei’s move away from Shenzhen are not true. Huawei has never planned to move its headquarters away from Shenzhen. As the company's business continues to grow, it is normal for Huawei to set up research institutes or branches in various places to better support its business. ”

However, Huawei has bought a lot of land in Songshan Lake in Dongguan, and moving its mobile terminal headquarters to Dongguan is still in an orderly and orderly manner. It is in full compliance with the economic law that enterprises re-distribute different business parts according to the principle of cost accounting.

In the first quarter of this year, after more than a year of fiery heat in the Shenzhen real estate market, not only did house prices nearly double, but local government taxes also rose sharply. According to statistics, in the first quarter of this year, Shenzhen's local tax revenue was 84.32 billion yuan, a year-on-year increase of 40.8%, an increase of 24.44 billion yuan. In contrast, more and more companies are moving their middle and low-end production departments and some institutions away from Shenzhen, including international semiconductor quotient Qualcomm, including Dajiang Technology, which was dominated by drones last year, and even giants. Zhongji Group, a state-owned enterprise. Although the headquarters of the above-mentioned enterprises are still in Shenzhen, more and more manufacturing and operation departments have begun to develop in Dongguan.

The 60,000-square-meter horror house price not only makes Huawei, ZTE, Dajiang, and Tencent’s employees feel heavy burdens, but also spreads a saying: everyone sums up the working class working in Shenzhen, Shenzhen wants to buy a house. It must basically meet several conditions: the monthly salary is over 20,000, the year-end award is over 100,000, the provident fund is enough to pay, and the company gives you a large amount of interest-free advances.

According to Zhitong Finance, 3 million houses are generally old neighborhoods near Shenzhen Nanshan, and more remote places, more than 50 square meters, Xixiang Longhua 60 square meters, of course, a little further is Buji Longgang 80-100 square meters, and both The price of second-hand housing.

Some people have calculated that if you are a graduate student who enters Tencent at the age of 25, it will be unwilling to buy a 60-square-meter second-hand house after three years of hard work, unless you have other income. Because of the more than 3 million houses, the loan is 2 million, the monthly supply is more than 10,000, and the monthly salary should be more than 20,000. If you don't pay the full amount of the provident fund, you can't afford the mortgage. Some employees of Tencent believe that they have a future in Guangzhou.

Starting today, some experts analyzed the process of Huawei's mobile phone terminal moving out of Shenzhen's industrial chain restructuring. Let's take a look at the following analysis:

Huawei mobile terminal headquarters moved out of Shenzhen, or a case of industrial chain restructuring. Moreover, the terminal or manufacturing base will move to the periphery, together with the R&D headquarters, will be the symbol of the formation of innovative industrial clusters. This may be a signal that the Internet and IT industry chains in Shenzhen will take it to the next level. However, high housing prices are not only crowding out companies such as Huawei, but also extruding the entire industrial industry and the entire real economy. This cannot but cause a high degree of vigilance. So far, China's industrial upgrading has been difficult to talk about a big step forward, but the cage has begun to vacate, which is really driven by rising costs. The cost of forcing companies to flee is not an alarmist.

An article "Don't let Huawei run" was recently smashed in the WeChat circle of friends. The article is based on the "Shenzhen business card" - part of Huawei's headquarters moved to Dongguan, bluntly high prices or high-tech companies abandoned Shenzhen. In addition, when Huawei’s president Ren Zhengfei accepted the Xinhua News Agency’s interview, he clearly expressed his concern about the property market bubble. The high cost will destroy the competitiveness of one place and even one country, triggering the rise of housing prices, land prices and rents to the real economy since last year. Deep concern about the damage.

Perhaps many people still remember that in 2002, 14 years ago, an article entitled "Shenzhen, who was abandoned by you" became popular among the people and the Internet, and even stunned political and business studies. Based on the relocation of Shenzhen's five major gold-plated signs (CMB, Ping An, Zhongxing, Huawei and Wal-Mart) to Beijing and Shanghai, this article analyzes the competition between Shenzhen and Shanghai, and the economic discourse and talent competition in the competition. I think Shenzhen will decline. But the truth is, today, 14 years later, not only did the five companies that were supposed to "abandon" Shenzhen not leave the "shell", but new companies such as Baidu and Alibaba moved their headquarters to Shenzhen.

Nowadays, some of Shenzhen's headquarters enterprises have grown into global enterprises. The restructuring of the industry chain based on cost considerations, that is, the “production-operation-development” departments are re-arranged in different regions (even countries), which is normal. In this case, it is a reason to move from the manufacturing bases of manufacturing companies in the 1980s from Japan, Hong Kong and Taiwan to the southeastern coastal areas including Shenzhen. In fact, in recent years, high-tech enterprises headquartered in Shenzhen have moved their terminal or manufacturing links to the surrounding areas. For example, ZTE’s layout of Heyuan, BYD’s entry into Shanwei, and Guangqi’s investment in Dongguan have long been nothing.

As a result, Huawei's mobile terminal headquarters moved to neighboring Dongguan, or a case of industrial chain restructuring. Moreover, the terminal or manufacturing base will move to the periphery, together with the R&D headquarters, will be the symbol of the formation of innovative industrial clusters. In fact, as the “Silicon Valley” of today's global smart technology and Internet kingdom, it does not only refer to the small area of ​​the southwest San Francisco Bay Area from Palo Alto to the capital of San Jose, 25 miles long, including the surrounding Stanford University, California. University of Berkeley, small and medium-sized high-tech enterprises supporting software and hardware, and venture capital companies such as VC.

Further pondering, Huawei will move some of its headquarters outside, perhaps a signal that the Shenzhen Internet and IT industry chain will be further enhanced. Today, Shenzhen is the capital of hardware in the development and manufacture of PC boards. In 2015, Shenzhen produced nearly 1.5 trillion IT products, accounting for nearly 12.5% ​​of the national IT manufacturing industry. Among China's top 100 electronics manufacturing companies, Shenzhen accounted for 21 seats. At the same time, Shenzhen is also the capital of software. In 2015, Shenzhen's software business revenue was nearly 450 billion yuan, double the number in 2010. The IC design industry, which represents the forefront of software development, reached 38 billion yuan, ranking first in the country. In 2015, 3,335 IT enterprises in Shenzhen were recognized as high-tech enterprises, accounting for 60.4% of the national high-tech enterprises. In addition, small and medium-sized board and GEM in Shenzhen, PE accounted for two-thirds of the country's scale, providing multi-channel financing for high-tech enterprises.

Therefore, attracted by the complete industrial supply chain of “financing-research-production-delivery”, most companies in the Internet, high-end manufacturing and intelligent technology are willing to choose Shenzhen as the headquarters base, such as BAT (Baidu), which is the forefront of Internet technology. And Alibaba, Tencent). In the case of high costs and forced low-value-added industries to move out, this is an ideal road for industrial upgrading. The government may be happy to see this hidden industry-driven and industrial upgrading model. For those enterprises and talents that the government wants to retain, they can “give land and subsidize” to protect them from high housing prices and high rents.

However, high housing prices are not only crowding out companies such as Huawei, but also extruding the entire industrial industry and the entire real economy. This cannot but cause a high degree of vigilance. Looking at the huge profits of real estate speculation, capital has the mind to run the real economy and industrial enterprises? This is the power of successive governments to spend a lot of money, and the capital capital is the real reason for not going to the real economy entity. House prices and rents are the basic costs of the supply chain and the industrial chain. The costs of labor, logistics, and warehousing are closely related to house prices and rents. The 2015 National Enterprise Burden Survey and Evaluation Report shows that the high cost of labor, factors and financing is the main difficulty faced by enterprises. Among them, labor costs (79%), financing costs (66%), and factor prices (54%) ranked the top three. In the past few decades, the rapid growth of demand has covered the cost issue, and when the economic growth rate declines and the PPI declines for 47 consecutive months, the drawbacks of high cost are unobstructed.

The preferential land policy and talent housing measures can solve the problem of part of the land cost and talent housing cost of the enterprise, but can not solve the cost of the small and medium-sized enterprises that do the accessories and logistics business in the upstream and downstream of the industry chain, and can not solve the life service for enterprises and employees. the cost of. Indeed, the cost of the entire industrial chain has risen, and the "Shenzhen advantage" has correspondingly weakened. In the words of Ren Zhengfei: "The cost of living facilities and industrial production is too high, and enterprises can't afford it." Huawei's Longgang District is located in nearly 900 industrial areas, vacant and inefficient everywhere, but new commercial office buildings are still in place. In full swing. In 2015 and the first quarter of this year, Longgang real estate development investment accounted for 65% and 70% of the total investment in fixed assets, and the funds went to the property market.

Shenzhen has high housing prices, everyone knows, and rents are the same. Last month, the monthly average rent of commercial housing in Shenzhen was 4,710 yuan, while the per capita disposable income was only 3,700 yuan. Housing prices and rents are high, driven by non-physical real needs, but by the atmosphere of “making fast money and light industry”. As a result, Shenzhen has not yet reached the level of industrial upgrading to drive the re-layout of the supply chain, but the artificial high cost of living to drive the company out of Shenzhen. High cost is not limited to housing prices and rents, factors (electricity, water). The high cost of the system is another hidden cost that enterprises need to spend, including the lack of supply of high-quality public services, resulting in the cost of education, medical care, and social security. The increase in expenditures also includes the administrative costs in the “gray zone”, the cost of credit protection due to imperfect credit systems, and so on.

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