Put the facts first. In recent years, Japan’s home appliance industry has faced severe challenges and its performance has suffered huge losses. Individual companies have even solved their difficulties by selling assets. This is mainly due to the shift in the pattern of global home appliance market. The advantages of Korean brands and Chinese brands, such as innovation and low prices, have been advancing rapidly. Japanese brands are constrained by factors such as high costs, slow response, and strategic miscalculations. And back. Due to the need for survival, many Japanese companies have shifted their development focus to areas where funding and technology are even higher. For them, being able to do a good job of doing a good job and doing a bad business is not a tough one. It is a wise move to stand on their own feet and take advantage of the situation.
Look at the trend again. While Japanese companies withdrew from the color TV field, Korean brands such as Samsung and LG did not intend to close their hands. Chinese color TV companies are also trying to seize the gap formed by the withdrawal of Japanese companies. Domestic and foreign IT giants are starting to rush for smart TVs. Not to mention that those who hold the trust of color TV industry, that is, millet, music and other Internet companies also cross-border food rush, which shows that in the Internet era, the value of color TV products is not weakened but enhanced, color TV industry cake is not changed But bigger.
Judging from various factors, the color TV industry will enter the tipping point of a new round of market upsurge, and the driving force for sustainable industrial development will become even stronger.
On the one hand, the pursuit of ultimate audio-visual enjoyment. The essence of color TV is audio-visual products. Compared with audiences, they look at small screens such as tablets and mobile phones, and look up at large screens to be more relaxed and more exciting. TVs have unmatched advantages in providing better entertainment experiences. For example, a new generation of mainstream display technology OLED has gradually industrialized, bringing more lighter, higher contrast, better picture quality of color TV products. As the cost of new display technology products represented by OLED TVs is reduced and their performance is improved, a new upsurge of replacements is expected to take shape.
On the other hand, intelligent upgrades. At present, the development of color TV's IT is unstoppable and consumers are experiencing a transition from "watching TV" to "using TV." According to the characteristics of various smart terminals, smart TVs are expected to play a central role in smart homes with advantages such as large screens and high operational capabilities. This is the main reason why IT hardware and software companies are determined to enter the living room and occupy large screens. With the development of the times, color TV products have been given new meanings and new functions. The importance of family life and manufacturers' layout is increasing day by day. The huge market value is self-evident.
For China's color TV industry, currently undergoing the process of climbing over hurdles, in the face of difficulties such as the slowdown in sales growth, the low price impact of Internet companies, and the sophistication of smart terminals, color TV companies have to insist that Castle Peak does not relax and strengthen. The core competitiveness, accelerate the transformation and upgrading, maintain the old users, cultivate new fans, and strive to break through the bottleneck and enter the new world of obscurity.
Recommended installation sofa butler, download address: http://app.shafa.com/
