The local time on October 5, 2016 was the fifth anniversary of the death of Apple’s co-founder and CEO Steve Jobs. Over the past few years, Apple executives have honored Steve Jobs in various forms. All along, Cook will always post his internal letter or tweet on the day of Steve Jobs’s death. Yesterday, Apple CEO Cook again issued a tweet to commemorate the fifth anniversary of the death of Jobs.
The most important thing is to have the courage to follow heart and intuition and to miss Jobs and the innovation he brings to the world.
Four years after Jobs’ death, Cook’s internal open letter
Today is the day when Jobs left us for four years. Four years ago today, the world lost a dreamer. Apple lost a leader and a mentor. Many of us lost a dear friend.
Jobs is smart and wise. His goal in the first place in life is simple. He loves family, loves apples, and loves people who work closely with him. His achievements are great.
Every year since his death, I have reminded everyone in the Apple community that we share the responsibility to continue the career Jobs loves.
What is his legacy? They are all around us: a great team that embodies Jobs's spirit of innovation and creativity; the world's greatest product, loved by millions of users worldwide; great achievements in the field of technology and architecture; surprises A pleasant experience; a company that only he can create, a company that has a strong determination to change the world. Of course, there is happiness he brings to his loved ones.
In the last year of his life, he told me many times that he hoped to live long enough to witness every milestone in his life. That summer, I was in his office with his wife, Laurene, and his youngest daughter. His children's newsletters and drawings remained on his whiteboard.
If you don't know Jobs, you may work with someone who used to know him or you may know someone who was once led by Steve Jobs. Today, please ask them, what kind of person Steve Jobs is. Many people who know Jobs have published their articles. I hope you can read them.
Thank you for your continued dedication to the cause pioneered by Jobs, and remember who he is and what he represents.
The third anniversary of the death of Jobs, Cook's internal open letter
This Sunday will be the third anniversary of the death of Steve Jobs. I believe many people will miss him like me.
I hope you will use a little time to thank Steve for the many ways to make this world better. With his new products, children can learn in new ways. The most creative people in the world use these products to compose symphony and popular songs and write various contents, from novels to poetry to short messages. Steve used his life's work to create a giant canvas. Now artists can create their own boutique on this canvas.
In his lifetime, Steve's dreams have extended far, and the value he has created for Apple will remain with us forever. Many of the ideas and projects we have produced today were initiated after his death, but his influence on this and on us all is beyond doubt.
Enjoy your weekend and thank you for extending Steve's last wish to the future.
Two years after Jobs’ death, Cook’s internal open letter
Tomorrow is the second anniversary of the death of Steve Jobs. I hope everyone will think about his significance to us and the world. Jobs is an outstanding pioneer who makes the world a better place.
I often think of him. In the memory and his friendship, his vision and leadership, I got tremendous motivation. He left a company that only he can create, and his spirit will always be the cornerstone of Apple. We express our love for him by joining in the work that he loves. There is no better excuse to express his memory. I know that he will be proud of everyone.
The first anniversary of the death of Jobs, Cook's internal open letter
A year ago today, Steve's death made us sad and sad. Today, everyone remembers his extraordinary life and remembers the many sublimations he has brought to the world.
Apple is one of the greatest gifts that Steve brought to this world. No company can inspire such tremendous creativity like Apple and set itself so high a benchmark. Our values ​​come from Steve, and his spirit will always be the cornerstone of Apple. We are honored to continue inheriting his legacy.
I'm proud of our business: launching their favorite products to users and conceiving new products so that this love continues. This is a great tribute to Steve and everything he represents.
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